For Shopify founders who are done wondering why

You've put real money
into this. It's time your
store paid you back.

You have a product worth selling. You've shown up, invested, and tried. The Add to Cart Formula gives you the one thing that was missing the whole time: a page that actually converts.

★★★★★

"I went from wondering if my store would ever work to hitting consistent $40K months in under 6 months. Asya's system changed everything."

Maya T.

Maya T.

Founder · Naturally Yours Beauty

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Instant access · Self-paced · Works for every product you sell

We see you

Almost a year in.
Still waiting for it to click.

You launched because you believed in your product, and you still do. You've taken the courses, hired the people, run the ads. You've spent real money trying to make this work, and you've put in hours that your 9-to-5 will never see.

You watch other brands post their wins and wonder what they know that you don't. So you study their pages, follow their strategies, try to reverse-engineer whatever it is they're doing, and it still doesn't translate.

This was supposed to be the thing that gave you breathing room. The income that made the juggle worth it. And it can still be that. But something has to change.

Asya working in warehouse

Here's what that looks like

You're working.
The store
isn't.

  • ▶

    You paid for help that didn't help

    An agency, a consultant, a course on ads. You handed over money and got back results that didn't match the promise. Now you're more skeptical: and more behind.

  • ▶

    You're copying pages that look like they're working

    You've studied brands in your space and tried to mirror what they're doing. But you're getting their surface, not their strategy: and surface doesn't sell.

  • ▶

    Traffic comes. Nobody buys.

    You can see people landing on your page. You just can't figure out why they're leaving. And without knowing what's wrong, you can't fix it.

  • ▶

    The 9-to-5 is still carrying everything

    This was supposed to start pulling its own weight by now. Instead you're still subsidizing it: with your paycheck, your evenings, and your patience.

Jasmine K.
"I finally made sales without running a single ad. I didn't need more traffic. I needed a page that worked."

— Jasmine K. · Founder, Bare & Bold Beauty · Chicago, IL

Sarah · 3x her conversion rate in one week ✦ Maya · First $5K month after applying step 3 ✦ Janelle · Sold out her new launch in 48 hours ✦ Tia · Made back her investment the same week she enrolled ✦ Renee · Went from zero sales to consistent daily orders ✦ Keisha · Hit her first $10K month without running ads ✦ Dominique · Fixed her page in one afternoon and saw results by morning ✦ Amber · Stopped guessing and finally understood what her buyers needed ✦
Asya

But here's what nobody told you

The ads didn't fail.
The agency didn't fail.
The page did.

Every strategy you've tried was sending people somewhere that wasn't ready to receive them. More traffic to a page that doesn't convert isn't a growth strategy: it's an expensive experiment with no results.

The brands you've been studying aren't winning because of their ads or their posting schedule. They're winning because when someone lands on their page, the page does its job. It's clear. It's structured. It makes the decision to buy feel easy.

That's not a talent. That's not luck. It's a framework: and it's something you can learn, apply today, and use for every product you ever sell.

Introducing...

Add to Cart
Formula

A focused, action-first workshop that walks you through the exact 5-step framework for building a product page that converts: clearly, consistently, and without guesswork. Watch a step, apply it to your store, move on. By the time you finish, your page will already be different.

Add to Cart Formula: inside the workshop
Enroll Now ↗

Let's break it down

Here's What You
Will Learn

Step 1: the Audit

Step One

Before you change anything,
see your page the way she does

Most founders look at their page and see their product. Their customer lands and sees something completely different. I'll show you exactly how to look at your page through your buyer's eyes. You'll know what she notices first, what's confusing her, what's making her hesitate, and most importantly what to address before anything else. When you have that clarity, every decision you make from here has a reason behind it.

→ You stop guessing and start fixing the right things

Step 2: the Offer

Step Two

Stop competing on price.
Start winning on value.

When your offer isn't framed right, the only lever you have is discounts. You'll learn how to build an offer around the full experience your product creates. The feeling, the transformation, the result. When that's clear, price becomes secondary. Your buyer isn't comparing you to anyone else because nobody else is talking to her the way you are. When your offer is aligned, you stop discounting and start converting.

→ Your offer makes sense the moment they land

Step 3: the Copy

Step Three

An AI-powered copy system
trained to sound like your brand

Most founders use AI and end up with copy that sounds generic. I'll show you how to train it the right way using my exact system, so it writes product descriptions, titles, and page copy that sounds like you and sells like a pro. Plus you get my complete library of offer formulas so every word on your page has a job to do.

→ Your copy sounds like you and converts like a pro

Step 4: the PDP

Step Four

Video modules that take you
inside Shopify and show you exactly what to do

This is where the framework becomes action. Through step by step video modules you'll follow along inside Shopify as I walk you through the exact changes to make to your product page. Structure, layout, hierarchy, proof placement. You'll see it done, then do it yourself. By the time you finish, your page won't just look different. It will work differently.

→ Your page works even when you're not watching

Step 5: the System

Step Five

The exact system I used to hit
10,000 sales in under a year

This isn't a framework I pieced together from a course. It's the system I built and ran inside my own Shopify brand: the one that took us from zero to 10,000 orders in less than twelve months. I'm giving you the whole thing, step by step, so you can apply it to your store starting today.

→ A proven system: not theory, not guesswork

By the end of this workshop

The Results
You're Going
To Get:

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"From founders who did the work."

"I rewrote my product page after going through this and made more sales in one week than I had in the previous two months combined. I finally understood what I was actually selling."

— Danielle R. · Founder, Velvet Glow Skincare · Atlanta, GA

"Worth every penny. I applied step three and got sales the same afternoon. I couldn't believe something so simple was what was missing all along."

— Simone T. · Founder, The Curl Bar · Houston, TX

"My conversion rate went up the same week. Same traffic, same product. Just a page that finally made sense to the people landing on it."

— Monique A. · Founder, Sol + Skin Co. · Miami, FL

"I stopped copying other brands and started understanding why things work. That shift alone was worth ten times what I paid for this workshop."

— Keisha B. · Founder, Luxe Linen Co. · Los Angeles, CA

I'm Ready: Enroll Now ↗

Ready to start?

One small investment.
One big shift.

You've already spent more than $47 trying to figure this out. This time, you'll actually have something to show for it.

Add to Cart Formula — inside the workshop

Add to Cart Formula

$47

One-time payment · Instant access

  • +The full 5-step video workshop
  • +Product page audit worksheet: know exactly what to fix first
  • +Copy framework templates: fill-in-the-blank structures that convert
  • +Pricing & messaging clarity module
  • +A repeatable system for every product you ever launch
  • +Lifetime access + all future updates
Yes, I Want Instant Access ↗

Secure checkout · Instant delivery to your inbox

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See what's inside

Take a look before
you decide.

A quick peek inside the workshop: so you know exactly what you're getting.

No audio needed: the framework speaks for itself.

Hey there!

I'm Asya

Founder of ShopGoals · Conversion Strategist for Product-Based Brands

Before I figured this out, I was pouring money into ads and getting nothing back. The thing that changed everything was realizing my product page wasn't aligned with the story my ads were telling: and once I fixed that, everything shifted.

Since then I've helped dozens of founders through my 1-on-1 coaching program and many more through my digital marketing agency. I created Add to Cart Formula because I wanted to put what I've learned directly in the hands of founders who believe in their product: and know something is missing, they just can't put their finger on what.

This is that missing piece.

Frequently
Asked
Questions

Do I need to have my store set up before joining?

No. You don't need a store set up before you start. Going through the course first actually means you'll build it the right way from day one. By the time you're done, your store will be set up to convert from the start.

Do I need any tech experience or design skills?

None at all. Each step includes mini workshops with step-by-step instructions so you always know exactly what to do and where to do it. No code, no design software, no prior experience needed. If you can follow along, you can apply this.

How long will I have access?

Lifetime access. It's yours to keep and come back to every time you launch something new. The framework works for every product you'll ever sell, so you'll want it on hand for the long run.

How much time do I need to commit?

You can finish the workshop in a weekend and start seeing results right after. Each lesson is focused and action-oriented, so you're applying as you go. No long video marathons, just clear steps that move your store forward.

Do you offer refunds?

Yes, 14 days with one condition: go through every module first. If you complete the workshop within 14 days and genuinely didn't find anything that helped your store, email us and we'll refund you in full. We ask that you go through the content because the framework only works if you apply it. But if you do and it still didn't deliver, we don't want your money.

What if I have questions after I start?

Our customer service team is here to help. If you get stuck or have questions as you work through the material, just reach out and we'll get you sorted. We're also building out a community space where founders can connect, share wins, and support each other. More on that coming soon.

"But will it actually work for me?": I've got you.

14-Day Money Back Guarantee

The ShopGoals
Promise

I'm confident that if you sit down, go through each step, and apply what's inside: you'll walk away with a page that performs better than the one you have now. But if you complete every module within 14 days and genuinely didn't find a single thing that helped your store, email me and I'll refund you in full. No hoops. No hard feelings.

Your store can still be
everything you built
it to be.

You haven't come this far to keep guessing. Get the framework, fix the page, and let the store start doing what you built it to do.

Get Instant Access for $47 ↗

Instant access · Lifetime access · Works for every product you sell